Female founders, top female founder, motivational speaker,Woman sitting in a director's chair wearing a black blouse with pink and white leaf patterns and blue jeans, with her short blonde hair styled in loose waves, against a plain white background

I build worlds where women become unfuckable with.

Build The Dream. Honor The Human.™

I don't do lanes. Neither should you.

I don't do lanes. Neither should you. ✳

What I’m Building

For twenty years I built things that didn't exist yet, a CES Innovation Award-winning commerce experience, a digital platform reaching 12 million students across Latin America, co-scaled the largest community platform for Latina entrepreneurs in the world.

Now I'm building again. Because building is my form of expression.

I build at the intersection of technology, culture, and human connection, for ambitious women to find the language for what they've always known and the room to act on it.

A newsletter read by 10K+ subscribers at nearly 3x the industry open rate. A podcast. A monthly gathering called The Council where hundreds of women stop shrinking and start building. A working room called The Table where real business gets done in real time. And Thrive and Lead, a three-day women's leadership conference at the Bellagio, Las Vegas.

I build with AI, showing women how it becomes a tool for expansion, not replacement. Where the women most overlooked by existing systems become the most powerful people in them.

I'm showing exactly what it looks like to refuse self-erasure while building, iterating, honoring the human, not settling for crumbs.


The work I do. The rooms I've built. Pick yours.

Glow Up Hour

Community · Monthly

For founders, creators, and leaders building the dream while honoring the human. Business talk meets life talk.

The Table

Co-Working · Monthly Cohort

An intimate monthly working session for women who are building something cool and need real eyes on it

Weekly Letters

Letters From The In-Between

For women who refuse to self-sabotage on the way to success.

  • Five Latinas in the C-Suite on Redefining Leadership in Spaces Not Built for Them

  • "How Vanessa Santos Builds Community and Fosters Joy as Co-CEO of #WeAllGrow Latina"

  • "Ana Flores and Vanessa Santos want all Latinas to make their dreams come true — with a community of Latinas to cheer them on."

    TODAY.COM

  • "Latinas se unen para dar a conocer sus negocios bajo un solo techo."

    LA Times

A woman with long, curly brown hair wearing a gray blazer and matching pants, sitting on a bed in a hotel room, posing with her left arm resting on her knee and her right hand touching her head.

Hola friend.


I am the daughter of Dominican and Ecuadorian immigrants. First-generation everything. Queer. Multidimensional. Multi-hyphenate.

I have spent 20+ years building at a global scale. Platforms scaled to 120+ countries. A CES Innovation Award. Multi-Millions in economic impact for communities of color.

And I did all of it while learning the hardest lesson: the most powerful thing you can build is a world where you don't have to disappear to belong in it.

That world is what I'm building now.

Build The Dream is a media, community, and syndicate for women who are done competing for scraps and ready to build the table and hold the door open. A newsletter, gatherings, a collective playground for remarkable women. A syndicate of women pooling resources, sharing access, and becoming collectively unfuckable with.

And I’m building in real time. If you’re interested in partnering let’s connect.

Decoded

Unfiltered truths and frameworks for decoding business, relationships, and the in-between. The lessons they never taught you in business school — but life did.

@vanessasantosleon

@vanessasantosleon